The Seduce Group Australia, with its brand Seduce, is one of Australia’s leading fashion brands which has dominated in the Australian fashion industry for over 15 years. The key to our success is our boutique image, without the boutique price tag. Our effortlessly sexy collections focus on day-to-night and eveningwear for 18-35 year-old women. At Seduce we guarantee the highest standard of quality by designing, manufacturing and distributing all our own garments. The key to our retail success is our dedicated team of talented and passionate designers and sales people who help drive the success of all our labels. The Seduce Group has over 25 signature stores located throughout Australia, as well as having a very successful wholesale business. Seduce supplies over 200 independent retailers and all major department stores in Australia.